When it comes to advertising your business in print ads, a picture is often worth a thousand words.

While it might seem like a good idea to cram as much info as you can into your ad, the effect that can have on your audience can be off putting.

While it is true that print is great for long form copy and is one of the best ways to communicate a detailed description of your products and services it is also a wonderfully visual platform.

The power of a strong visual is undeniable.